In the recent economic downturn, a lot of people have found themselves in a tough spot, especially when it comes to their credit score. This campaign lets those people know that having a bad score doesn't make you a bad person. CreditReport.com is a tool to help people get back on track. I haven't done a lot of visual effects before, so this was a great experience to work on and see that side of production. We worked with Smoke & Mirrors who were excellent, and the Snorri Bros directed. There are two spots in the campaign. I'll post the second as soon as it begins running.
Hi There.
Hello, I'm Sara Kuhs. (aka Sara Grunden-- I just got married and am changing my name so my identity is a little confused right now.)
I graduated from the VCU Adcenter (now known as the Brandcenter, to add to the identity issues) in 2004 and have been a copywriter at The Martin Agency (which has not recently changed its name) ever since.
I have been so fortunate to get a lot of experience on national brands like Hanes, Walmart, Miller, TLC, Ping and Geico. I've also enjoyed working on smaller brands like The Onion, Cruzan Rum, and Gifts In Kind.
I hope you enjoy my work and learn some fun things about me in the process!
Wednesday, November 11, 2009
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