Hi There.

Hello, I'm Sara Kuhs. (aka Sara Grunden-- I just got married and am changing my name so my identity is a little confused right now.)

I graduated from the VCU Adcenter (now known as the Brandcenter, to add to the identity issues) in 2004 and have been a copywriter at The Martin Agency (which has not recently changed its name) ever since.

I have been so fortunate to get a lot of experience on national brands like Hanes, Walmart, Miller, TLC, Ping and Geico. I've also enjoyed working on smaller brands like The Onion, Cruzan Rum, and Gifts In Kind.

I hope you enjoy my work and learn some fun things about me in the process!

Tuesday, November 10, 2009

The TLC Book

The TLC Life Lessons campaign was so popular that they wanted to create a book. Yes, a whole book. My partner and I tackled this huge project and created "Rub some dirt on it? Life lessions from people who learned the hard way." We combined lessons collected from the public with funny games and guides we created. In the end, we had to write a lot of the lessons ourselves (since the submissions weren't always the funniest or most original), but we had a lot of fun doing it. Here are a few excerpted pages.
(click to enlarge)


(CD: Sean Riley, AD: Matt Wojtysiak)