Hi There.

Hello, I'm Sara Kuhs. (aka Sara Grunden-- I just got married and am changing my name so my identity is a little confused right now.)

I graduated from the VCU Adcenter (now known as the Brandcenter, to add to the identity issues) in 2004 and have been a copywriter at The Martin Agency (which has not recently changed its name) ever since.

I have been so fortunate to get a lot of experience on national brands like Hanes, Walmart, Miller, TLC, Ping and Geico. I've also enjoyed working on smaller brands like The Onion, Cruzan Rum, and Gifts In Kind.

I hope you enjoy my work and learn some fun things about me in the process!

Tuesday, November 10, 2009

Cruzan Rum

The main ad campaign for Cruzan Rum was created by a very talented team at Martin, Raymond McKinney and Ty Harper. I was very excited to work on the below the line part of the campaign for bars and liquor stores (and not only for the free rum!). Here, I've shown a case card, the jacket of a recipe booklet, and a napkin.


(CDS: Raymond McKinney, Ty Harper, AD:Matt Wojtysiak)
Posted by at 6:55 AM